Wednesday, July 20, 2016

Unified Theory of Deliciousness

Who knew you could combine philosophy and food?

This article from Wired covers David Chang's "Unified Theory of Deliciousness"

Early on, the author describes how he thinks about food constantly. This thinking was really driven years before by a seminal class in logic. Here was one of the main lessons:

DeLong and Hofstadter both found great beauty in what the latter called strange loops—occasions when mathematical systems or works of art or pieces of music fold back upon themselves. M. C. Escher’s drawings are a great, overt example of this. Take his famous picture of two hands drawing each other; it’s impossible to say where it starts or ends. When you hit a strange loop like this, it shifts your point of view: Suddenly you aren’t just thinking about what’s happening inside the picture; you’re thinking about the system it represents and your response to it.
It was only recently that I had a realization: Maybe it’s possible to express some of these ideas in food as well. I may never be able to hear them or draw them or turn them into math. But I’ll bet I can taste them. In fact, looking back over the years, I think a version of those concepts has helped guide me to some of our most popular dishes.
He goes on to explain:

MY FIRST BREAKTHROUGH on this idea was with salt. It’s the most basic ingredient, but it can also be hellishly complex. A chef can go crazy figuring out how much salt to add to a dish. But I believe there is an objectively correct amount of salt, and it is rooted in a counterintuitive idea. Normally we think of a balanced dish as being neither too salty nor undersalted. I think that’s wrong. When a dish is perfectly seasoned, it will taste simultaneously like it has too much salt and too little salt. It is fully committed to being both at the same time.
Try it for yourself. Set out a few glasses of water with varying amounts of salt in them. As you taste them, think hard about whether there is too much or too little salt. If you keep experimenting, you’ll eventually hit this sweet spot. You’ll think that it’s too bland, but as soon as you form that thought, you’ll suddenly find it tastes too salty. It teeters. And once you experience that sensation, I guarantee it will be in your head any time you taste anything for the rest of your life.
He describes the process for creating one of his signature dishes:

Anyway, that meant he would have to find a way of re-creating the sweetness, umami, and pungency of Bolognese without the onions, celery, carrot, tomato paste, or white wine. He ended up using scallions, red chiles, ground pork, and fermented bean paste. Instead of using milk to provide that silky mouthfeel, I encouraged him to add in some whipped tofu. And rather than pasta or gnocchi, he served it with rice cakes that looked like gnocchi. We called it Spicy Pork Sausage & Rice Cakes, and when most people taste it, it reminds them—even on a subconscious level—of a spicier version of Bolognese.
But here’s the thing. When I taste that dish, I don’t taste Bolognese—I taste mapo tofu, a spicy, flavorful Chinese dish made with soft tofu, Szechuan peppers, and ground pork. I’ve had way more mapo tofu than I’ve had Bolognese, so that resonates more for me. I’d never seen a connection between Bolognese and mapo tofu before, but Joshua had inadvertently discovered this overlap between them. We hit the middle of a Venn diagram, creating something that incorporated enough elements of both mapo tofu and Bolognese that it could evoke both of them, while being neither one precisely.

All of this combines to create powerful emotional connections:

Now, most diners probably aren’t consciously drawing connections between what they’re eating and the favorite meals of their youth. They probably don’t fully understand why they’re enjoying it so much. But I think deep down, whether they realize it or not, they’re having that Ratatouille moment, tasting one of those underlying base patterns and feeling that interplay between the exotic and the familiar.

Chang later explains the concept of isomorphisms. This is the idea of concepts taking many different forms but expressing the same ideas. He applies this approach to his food and finds innovative ways to fuse the different with your own past!

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